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Small efforts, big impact

For 25+ years, we've helped families and community groups achieve what they can't do alone. As a leader in fundraising, we bring financial relief to families while empowering organizations to raise funds anytime and anywhere—24/7, 365.

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50,000+ organizations

impacted by RaiseRight

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$900+ million

raised for nonprofits

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100+ million

gift cards purchased

Our mission

We make everyday impacts in local communities by providing the most
convenient and effective fundraising solutions.

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Students in a classroom raising their hands
Local community group members sitting in a roundtable conversation

It’s simply the right way to fundraise.

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“We run a RaiseRight program to fund our school garden. Our kids plant seeds in the spring and harvest fruits and vegetables in the fall. The produce goes to school families, and extras are donated to a local food pantry. Through this experience, our children learn about where food comes from, and we also get to support our neighbors with fresh fruits and vegetables. This wouldn’t happen without RaiseRight, so thank you for supporting our school.”

—Kendra P.

Our story

Humble beginnings

It all started in 1994 with two determined mothers from Michigan—Carol Smith and Carol Burgess—who sought a better way to fundraise for their kids’ school. Tired of selling magazine subscriptions, they decided to try gift card fundraisers after hearing about its success at schools in California.

Their journey began modestly. Operating out of a home basement, the women of Great Lakes Scrip Center (GLSC) took orders by fax and phone and set a goal to serve schools in the Grand Rapids area. They drove around town, hand-delivering gift cards to schools while their kids sat in the backseat.

Nationwide growth

The tide turned after a national competitor collapsed in 2004, leaving a void in the market. Seizing the opportunity, they swiftly expanded their operations nationwide while also riding the wave of the dot-com boom.

The first ecommerce website and digital gift card wallet launched, and the growth of eGift cards in 2010 marked another leap forward, making gift card fundraising more convenient and accessible than ever before.

The path to RaiseRight

In 2018, the Minnesota-based firm Bold Orange acquired the company. With a new goal of modernizing fundraising through digital experiences, we launched our ecommerce native application, RaiseRight.

In 2022, we separated from Bold Orange and fully rebranded to RaiseRight, solidifying the name and modernized experience across the entire ecosystem. Today, our focus remains on digital fundraising capabilities and serving as the go-to destination for all fundraising needs.

Through the years

Our core values

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We are passionate about what we do

We’re a collaborative, problem-solving team with diverse talents, driven by a passion to uplift communities and help families achieve things they can’t do alone. Collectively, we’re committed to leading with innovation and shaping the future of fundraising. 

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We create authentic connections

We connect everyday families to large national retailers, enabling each to support the schools, churches, teams, groups, and other organizations that make their local communities a better place. Connections which are built by our team members, through collaboration with each other.

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We are human

We are humans, with empathy, emotions, and the desire to do good. We support each other inside and outside of work. We are friendly and genuine as we work with people to help people. We care.

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We hold ourselves accountable

We do what we say we’re going to do. We set high standards for ourselves to ensure that our colleagues and customers benefit from our efforts.

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We are true partners

We embody reciprocal partnerships with our colleagues and customers through teamwork, collaboration, transparency, and respect. It’s a two-way street. We always assume positive intent, in our words and through our actions. This leads to mutual trust, inspiration, and growth. We rely on others, and we know people rely on us.

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We win together

We win when everyone wins, and we do love winning! We love it when participating families win and can take part in the activities they love. We love it when our organizations win and can do more for their community. We love it when our colleagues win and have successes. And we celebrate the wins, together!

At RaiseRight, we believe in the power of giving back. While our services enable people to support causes close to their hearts, our efforts don’t stop there. Our team regularly donates to organizations and participates in volunteer days to amplify our impact in the community. Philanthropy isn't just a part of what we do—it’s ingrained in our identity.

Our leadership

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Louis Agnese

CEO

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Jill Whalen

COO

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Will Bowlin

CTO

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Mike Turner

CMO

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Joe Mattleman

CPO

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Kyle Kooienga

Head of Finance

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Jen Becker

Sr. Director, Partner Sales

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Emily Ploeg

Director of Operations & Customer Service

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Kim Perila-Schlink

Sr. Director, Marketing

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Brian Johnson

Director of Data and Analytics

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Get in touch

Reach out

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